Enough of Samsung Galaxy S III rumours

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Samsung, rumours are rife, come out now. This is what people want from Samsung now. Believe it or not, but now is the right time for Samsung to come up with an official announcement for its next-gen flagship smartphone, dubbed the Samsung Galaxy SIII.

It is a good publicity stunt to let the rumours build, as it develops both - the curiosity of consumers and the value of the product - but the smartness lies in bashing rumours, when they are plethoric, and uncovering what people have been looking for a long time.

The company, which has sold over 20 million units of the Samsung Galaxy SII in less than a year, has build its name known worldwide and has earned an undisputed reputation over a period of time. And this in turn has increased consumers' interest in the successor of the Galaxy SII.

But the overdose of rumours concerning the Samsung galaxy SIII could backlash, which may end up with customers losing interest in the device. All of you may not agree but those, who believe in this conception - anything, which a person gets after a long time, is highly cherished, but if one does not get before he starts losing its interest in it, he may probably decide to brush it off - could not resist to agree.

The rumours are overabundant that have led to the creation of a website (though not official) dedicated purely to the Samsung Galaxy SIII - http://samsung-galaxy-s3.net - that includes the latest news and rumours about the Samsung Galaxy SIII. However, the irony is that the product does not exist.

It's been more than half-a-year that the rumours surrounding the much-hyped and not officially approved Samsung Galaxy SIII are doing the rounds. The rumours started surfacing when on October 10, Phandroid, a technology website, posted a slide which was claimed to be from an internal Samsung deck. The slide showed the progression from Samsung's Galaxy S to SII to SIII. In addition, it also had the tech specifications of the Galaxy SIII smartphone - a 4.6-inch Super AMOLED Plus HD screen, a 1.8GHz dual-core Exynos processor, a 12-megapixel camera, and 2GB RAM. And since then the sporadic rumours about the SIII have been been coming out day and night.

This was followed by a report that came out post Consumer Electronics Show (CES) this year. In the report a phone that was seen in Samsung's CES 2012 wrap-up video around the 7:11 mark, was speculated to be the upcoming Samsung Galaxy SIII. But as the days passed, the report lost its credibility.

But with speculations rampant, Samsung was assumed to introduce the Galaxy S III at the Mobile World Congress (MWC) 2012 in Barcelona in February, as hopes never die. The MWC event was taken as a logical choice by the tech aficionados for the Galaxy SIII unveiling. But later it was confirmed by Samsung that it would not come up with the Galaxy SII successor at the MWC 2012, in fact it would be unveiled at a separate Samsung-hosted event in the first half of the year.

Albeit Samsung confirmed, but even then rumours had been surfacing round the clock, and then entered the "Samsung Galaxy SII Plus" into the scene. Rumours were heard of the Galaxy S II Plus to be unveiled at the MWC that would serve as an intermediary between the II and III (and this time with an image, sorry a leaked image!)

Then Fandroid, a source for Android news and information, reported in the first week of February that Samsung would hold an event on March 22 to announce its next-gen Galaxy S III. (It is March 22 today, but there is no news of any Samsung event related to the Galaxy S III launch.) However, it was later rebuffed by the company. Subsequently, many reports related to the Galaxy SIII came out - some claimed it to be 7mm thick, while some claimed it to be engineered with quad-core processor and so on.

The company has been snubbing the reports since October, when it was first reported.

Surpassing all the leaked images, recently, a new image appeared on Reddit, a social news website, which added fuel to the fire. As per the report, a Samsung fan site from Germany somehow managed to get an internal document of Samsung's PR agency, Weber Shandwick that shows the upcoming Samsung Galaxy SIII. It also reported that Weber Shandwick would hold an event in London on May 22nd, from 6pm to 7pm. But like others it was not taken a real deal as speculations have been doing the rounds since the third quarter of 2011.

However, recently, the new reports, citing Samsung Greater China President Kim Young-Ha, said that the launch of the company's next Android flagship phone, the Galaxy S III, may be moved up by a month, from May to April. However, this was also reported by ZDNet Korea in the beginning of March, but at that time Samsung denied the report that the Galaxy S II successor would be launched in April.

Reports are numerous and which one to believe is not easy to decide. But the contentment here is that in any case, it's good that we have heard reports naming a Samsung executive regarding the launch of the Galaxy S III.

Of late, a new image appeared on the Dutch website GSM Helpdesk, which also casts doubt on its validity.

But now we don't want anymore rumours. People are in no mood to hear any new rumour about Samsung's SIII. So, it is better that we hear something straight form the horse's mouth now. Thus, Samsung needs to come up and put some light on the Galaxy SIII launch so that no further space is left for the rumours and people do not lose their interest.