ibnlive » Business

Apr 10, 2007 at 01:59pm IST

3 new Bentleys to hit India soon

New Delhi: The rich and famous in India are on a roll - or will be soon and quite literally at that as the world exclusive Bentley Brookland cars will soon be in India.

Even as India gains on the Forbes list of richest people in Asia with 36 Indians on the list, the appetite of luxury car makers who are seeing the country as an attractive market - is increasing.

The Volkswagen Group company, Bentley is seeing India as an attractive market. In just three-and-a-half years since it began its Indian journey, Bentley has managed to sell 70 cars, each in excess of Rs 1.5 crore.

So get ready for the Continental GT convertible, which is expected to hit the Indian roads in the next few weeks. Also in the pipeline are two other magnificent machines - the Brooklands and the Azure.

The Azure will set customers back by a whopping Rs 3 crore plus, while the Brooklands will drain out over Rs 4 crore from the customer's bank account.

Brooklands is a four-seater coupe powered by a 6.75 litre twin turbocharged v8 engine.While demand has exceeded Bentley's expectations, it's exclusivity that the company is keen to protect.

Says Bentley Regional Director, Middle East, Africa & India, Ian Gorsuch, "We want to ensure that there are more customers. We want to make deals as profitable as possible so we are also focusing on the used Bentley car market."

Bentley already sells its Arnage and Continental series in India. They sold 28 cars in India last year and this year they have allocated just 25 cars.

Now one needs to wait ans see how many Richie-Rich's grab these 25 cars.