San Mateo (California): With an aim to dismantle myths and raise awareness about HIV/AIDS, director Mira Nair's noble project Jaago, a collection of four short-films directed by Vishal Bhardwaj, Santosh Sivan, Farhan Akhtar and one by Mira herself, now can be seen for free on a website.
"We cannot underestimate the potential of film to change behaviour and transform the world. These short films have the power to make a big impact on audiences who see them in theatres before popular Bollywood movies, to now a larger population that can now watch them on Jaman.com," said Mira Nair.
Jaago, funded by the Bill and Melinda Gates Foundation and produced by Mirabai Films, is a combination of four different films - Migration, Blood Brothers, Positive, Prarambha. All the four films got rave reviews in different film festivals.
From the story of an HIV positive young boy who overcomes stigma at school to a labourer who gets involved in a dangerous love triangle with a frustrated wife and her closeted husband, these mini movies use star-studded casts to showcase prejudices and change behavior, said the 'Namesake' director.
"Media changes minds. The AIDS Jaago films assemble some of the brightest of Indian directorial power behind a critical message. These gorgeous, inspiring mini-movies can now be viewed by audiences around the globe in countries most dramatically affected by AIDS," said Gaurav Dhillion, founder and CEO of Jaman.com.
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