'Avatar' helped in making 'Titanic 3D': Jon Landau

Mumbai: Hollywood Producer Jon Landau, who is all set to re-release 'Titanic' in 3D next month, feels his three-dimensional experience of 'Avatar' helped a lot in re-engineering the iconic love story for a new audience.

"'Avatar' did help us in some way. Your next project always relies on the experience of the previous one. You try and take what you learnt in the past," Jon told reporters here after the screening of some scenes from the 3D version of 'Titanic'.

"'Avatar' helped us in a way when to reduce 3D, where to emphasise, where to focus...at which moment," he said.

The three-dimensional experience of \'Avatar\' helped a lot in re-engineering the iconic love story.

The Leonardo DiCaprio-Kate Winslet starrer would release in 3D in India on April 5 in English, Hindi, Tamil and Telugu. The producer also feels that filmmakers are shying away from making 3D movies.

"After 'Avatar' it went all into pitfall as studios were showing interest into making a 3D film rather than filmmakers. Filmmakers did not embrace it," he said.

Talking about the format, Jon said, "3D does not make a bad movie good...it makes the storyline...the movie is more interesting to watch, it makes it more appealing for the audience to see. We want to give audience a better experience. Our intention is to expose audience to newer things."

The 3D version of 'Titanic' was made at a budget of USD 18 million in 60 weeks, the producer informed.

Also See

• 'Titanic' 3D hits screen on 100th anniversary of disaster
• 3D 'Titanic' to release in April 2012
• 3D 'Titanic' to release in April 2012

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