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May 14, 2012 at 11:45am IST

Balika Vadhu: 1,000 episodes, still going strong

Mumbai: 'Balika Vadhu', the popular show on Colors TV, is set to reach a milestone on Monday and has managed to withstand the test of time for over four years. The serial will complete 1,000 episodes on Monday and has a one-hour special plan for its fans.

It started its journey in 2008, pegged on the issue of child marriage, and used a perfect village setting to tell the story of little Jagiya and Anandi. Apart from being a clutter breaker on the small screen 'Balika Vadhu' continued to keep its viewership intact even though the central characters grew old and grew apart.

Apart from portraying the social evil of child marriage Balika Vadhu also took up issues like women empowerment and adult literacy through its story. Now with its 1,000th episode on air, the team behind 'Balika Vadhu' has been celebrating a milestone of the sorts.

Actress Smita Bansal said, "I'm proud to be associated with this show. The audience have given us love and appreciation and we will keep going on."

Balika Vadhu's lead actress Pratyusha Banerjee said, "I remember the first day of my shoot, I had taken some 20 takes for the first shot, but I'm glad the show is completing 1,000 episodes and it's only because of its script, characters and the story."

While Balika Vadhu enjoyed the third spot for its unconventional content in its first year with a TVR of 7.93, 2009 saw it jump up to the top spot to 10.18. And even as it continues in its fourth year, the show has managed to be in the top ten race.

Colors CEO Raj Nayak said, "Out of 197 weeks, that's 1.000 episodes, I think if I'm correct the show has been on the number one spot for 172 weeks. I think it's the most successful show on the Indian television ever since the channel was launched."

Though the central characters of the serial became household names, the captain of the ship, director Pradip Yadav, picks the character of 'Dadisa' played by actor Surekha Sikri as his favourite.

"We got to learn a lot from Surekha Sikri ji. She does all her homework and then comes to the set. I really like working with her," Pradip Yadav said.

"We have to work really hard to get into the character," actress Surekha Sikri said.

All eyes are now set on the special episode of the 'Balika Vadhu' to air on May 14 with a new twist in Anandi's life. To mark its new beginning, entertainment channel Colors, which is a part of Network 18 group plans to have an hour long show for its viewers.

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