B-schools look up for talent search

Bangalore: Campus recruitments may be over for the prestigious Indian Institutes of Management (IIMs), but nearly 70,000 jobs are still up for the asking in Bangalore's IT sector alone.

With the cut-throat battle for grabbing the creamy layer from the B-schools, companies are now embarking on new age campus recruitment. They are using satellite to spot talent.

This is how six big companies are connecting with engineering graduates across Karnataka.

Visvesvaraya Technological University (VTU), the governing body of 120 engineering colleges in Karnataka, is using satellite to connect companies with rural students.

Says, Dr K Balaveera Reddy, Vice Chancellor, VTU, "Placements used to happen in urban areas. Now good students are in rural areas too. Industries were not able to go to those places. Now we've made it easy."

Shekar, special officer, e-learning, VTU, says, "As of now, we have six companies - Intel, Titan, Convergys etc. We are hoping 50 companies will participate in a year's time."

There are nearly 27,000 students graduating every year and half of them are not in cities like Bangalore and Mysore.

The game plan is to tap talent from rural areas, and you have an answer to the manpower shortage that's projected in 2006.

After pre-placement sessions, a centralised test is taken, followed by interviews.

Says Siddharth A Mavinkurve, college staffing manager, Intel, "This is the first foray to recruit and reach out to rural areas. It's a bit of an irony - we have world class companies and manpower shortage."

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