Brand Bangalore gets bigger, IT will get only better

TECH SAVVY: Brand Bangalore is still synonymous with outsourcing.

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Bangalore: Brand Bangalore has not lost its sheen yet - that's what the Information Technology Department has to say. While the state government has cleared the path for investments worth Rs 60,000 crore in August, September and October had over 40 projects worth over Rs 38,000 crore cleared.

The state IT secretary Vidyashankar says the numbers for November and December will be just as encouraging and proves that Bangalore has not suffered because of the state's political instability.

"We are seeing, on the contrary, an increase in participation not only from IT but also from telecom, biotech and nano industries. Bangalore is acting more,” he says.

The reason? Brand Bangalore is still synonymous with outsourcing, making it easier to market to client overseas.

"Bangalore is a global entity and is top of the mind recall for it honchos all over the world. If the country is going to continue to grow, Bangalore will grow as well,” says Vidyashankar.

Other senior government officials tell CNN-IBN that the absence of an elected government may have made the state more business friendly. This is because the governor's executive committee is not making decisions that are purely based on merit and there is very little room for vested interests.

The city's infrastructure continues to be the bone of contention. But officials say changes are being made.

"The kind of initiatives we are putting in will take care of infrastructure for the next 20 years. Be it water, roads or metro, it's all being taken care of," says Vidyashankar.

While the city exported Rs 49,000 crore worth software in 2006-07, its nearest competitor Chennai managed just about Rs 21,000 crore. This year, the exports are estimated to touch a record Rs 70,000 crore.

The I-T secretary says the target of Rs 100,000 crore in exports for the year 2010-11 is more than achievable.