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Google, Asus likely to launch low-priced Nexus 7 tablet in early 2013

IBNLive.com
Dec 20, 2012 at 12:47pm IST

New Delhi: Google and Asus are reportedly working on a low-priced Nexus 7 tablet, which is expected to be launched in the first quarter of 2013, reported DigiTimes. However, sources believe that the tablet will most likely not be released until the second quarter of the year as the first quarter is generally considered a slower purchasing period.

According to industry sources, China-based touchscreen maker O-Film Tech has been asked to enter the tablet's panel supply chain to provide glass-film-film (GFF) technology. It is being said that the GFF technology will help in cutting production costs for the low-priced Nexus 7; it will also help in making the tablet thinner.

According to the report, O-Film reportedly started shipping products for the Nexus 7 in December 2012. Because of the reduction in the production costs, the tablet is expected to carry a price tag of $99.

Google likely to launch low-priced Nexus 7 tablet soon

The tablet is likely to be launched in Q1 of 2013, and is expected to carry a price tag of $99.

"However, market observers suspect that Google and Asustek may not be able to release such a low priced tablet in 2013 due to limits as to how far the companies can drive down costs in their supply chain. The low-priced Nexus 7 will most likely be priced between $129-149 as a result, added the observers," said DigiTimes.

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