IBNLive.com: Breaking news from India

 

Font Size A+A-

Metro asked to clean up phenyl scene

TimePublished on Sat, May 19, 2007 at 03:08 in Entertainment section

METRO CLEAN-UP! Manufacturers of a floor-cleaning liquid whose product is being used in the film have sent Basu a notice.

METRO CLEAN-UP! Manufacturers of a floor-cleaning liquid whose product is being used in the film have sent Basu a notice.


Ads by Google

ibnlive.com is on mobile now. Read news, watch videos
be a Citizen Journalist. Log on to m.ibnlive.com NOW!

Photogallery

Find us on Facebook | Join IBNLive community

Stay ahead with G-Talk Buddy | Click now!

Ads by Google
  
Print
Email

Mumbai: Any publicity is good publicity - or is it? A bizarre obstacle has come in the way of Anurag Basu's Metro, post its release.

Six days after the release of the film, manufacturers of a floor-cleaning liquid realised that their product is being used in the film and has been passed off as phenyl.

This is the scene where actress Kangana Ranaut consumes the liquid and tries to commit suicide. A notice has been sent to the producers asking them to get rid of those scenes.

Says MD, Execl Home Care, Kiran Khubchandani, "Here is a movie that shows our product in a poor light and also refers it to as phenyl."

So far though, the director has heard of this only through the media. He says he had no intention of causing any damage to the product's image. Nor,he feels, will the sales of the product be affected in any way.

"I don't think people will stop buying phenyl. It's a small thing and has happened unknowingly happened," says Basu.

Well, one has heard of in-film product placements working in favour of the products but one figures such placements are not always welcome.

Ads by Google
Related Ads:

Copyright © IBNLive.com. All rights reserved. Reproduction of news articles, photos, videos or any other content in whole or in part in any form or medium without express written permission of IBNLive.com is prohibited.

About Us | Disclaimer | Careers @ IBN | RSS | Podcast | Contact Us | Feedback | Advertise With Us | Connect.in.com

© 2010 IBNLive.com India. All Rights Reserved. A Web18 Venture

CNN name, logo and all associated elements ® and © 2009 Cable News Network LP, LLLP. A Time Warner Company. All rights reserved. CNN and the CNN logo are registered marks of Cable News Network, LP LLLP, displayed with permission. Use of the CNN name and/or logo on or as part of CNN-IBN does not derogate from the intellectual property rights of Cable News Network in respect of them.