Naan Ee: Will the special effects be up to the mark?

New Delhi: A release with 1200 prints is not an easy feat to achieve for any Telugu film but director SS Rajamouli's forthcoming film 'Naan Ee' is going to have a similar opening. The film features Sudeep, Nani and Samantha in the lead roles.

This Telugu-Tamil bi-lingual is a fantasy film which showcases a character’s transformation from a human to a housefly. Sudeep is playing a negative role in the film.

The film’s highlight is its effects which are aimed at bringing the character of a housefly alive on the screen. The total budget of ‘Naan Ee’ is Rs 26 crore, out of which Rs 7 crore are spent on special effects only. The makers are planning to release the film in 3D version also.

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  The Telugu film 'Eega' has great special effects and stars Sudip in a negative role.

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  Eega in Telugu means a housefly.

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  The film is a Telugu-Tamil bilingual fantasy comedy.

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  The film is directed by SS Rajamouli.

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  It stars Nani, Sudeep and Samantha in the lead roles.

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  Samantha plays the female lead.

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  Sudeep plays a negative role.

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  MM Keeravani composed the film's music.

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  The cinematography is by KK Senthil Kumar.

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  Kotagiri Venkateswara Rao edited the film.

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  Senthil Kumar, a veteran of Magadheera and Yamadonga, has been roped in for the camera action.

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  Sai Korrapati is producing the movie.

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  Daggubati Suresh Babu is presenting the film.

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  A major part of the budget has been allocated for visual effects.

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  The audio was launched on March 30 2012.

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  The film is being promoted as the ultimate revenge drama.

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  When Nani is killed by Sudip, he presumably returns as a housefly to extract his revenge.

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  The audio was released at the Brahama Kumari's Academy in Gachibowli.

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  It film is about Nani's unflinching and unwavering love for Samantha.

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  But their love is interrupted by Sudip who wants the heroine himself.

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  What sets in motion is a special effects treat.

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  Nani, reincarnated as a harmless housefly, wrecks Sudip's life.

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  The fly follows him around and interrupts his life.

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  The graphics have created a lot of buzz.

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  Ravindra is the art director for the film.

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  Prahbas, Ravi Teja, Rama Naidu and several other stars were present at the music launch.

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  It is said the satellite rights of the film were bought for a price of Rs 5.5 crore.

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  A lot of expectation is riding on Eega.

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The film\'s highlight is its effects which are aimed at bringing the character of a housefly alive on the screen.

Elaborate preparations were done before taking the story to the floors. Earlier it was said that James Floyd would don the hat of cinematographer but later Rajamouli’s favourite cameraman KK Senthilkumar was called to shoot the film. Both have worked together on projects such as ‘Magadheera’ and ‘Yamadonga’ in the past.

Shooting for a film keeping the 3D version in the mind is not a usual habit in regional film industries, so the camera department was needed to get extra cautious during the shoot. Further the story features an animated housefly in a major part of the film which can express the storyline only with body movements, and creating a believable body language for such a character is a tedious task by any standard.

Leave aside the regional films, even the big budget Bollywood films have not flaunted good technical skills to come up with a good sci-fi film so far. Technologically, ‘Ra.One’ is probably the most advanced Indian film till date but its standard was not very close to Hollywood films. Rs 26 crore budget can appear whooping for a Telugu film but will it be apt enough to infuse life in the animated housefly? Let’s wait for July 6 when ‘Naan Ee’ aka ‘Eega’ will go public.

Also See

• Rajamouli: 'Eega' will be also be released in 3D
• Telugu director Rajamouli on 'Eega'

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