JK Bharawi, author turned director who has been shooting for his first film on the life of philosopher Aadhi Shankaracharya is titled as 'Sri Jagadhguru Aadhi Shankara'. The film will star Koushik in the lead role.
The film will feature some known names of Telugu cinema like Nagarjuna, Mohan Babu, Srihari, Saikumar, Srirama chandra, Kamilini Mukherjee, Kamna Jetmalini, Meena, Roja, Posani, Thanikella Bharani will play key roles in the film. Megastar Chiranjeevi has also lend his voice in the film.
Nara Jayasri devi is the producer of the film.
The audio launch of this film has been held at Lalitha Kalathoranam on the eve of Mahashiva rathri. Swami Paripoornanda has done the archana for the Shivalinga and has given speech about the teachings and the greatness of Aadhi Shankara. He has launched the video of the movie amid the divine sounds of Omkara. Justice Varaprasad Reddy has taken the first copy. Famous personalities present at the event have launched the
Swami Paripoornanda said, " This audio releasing in 2013 will be remembered upto 4013. Though the producer and the director have faced many problems, they seem very bold. Aadhi Shankara had said that man should not be feared of criticism and it should be used as the stepping stone for our success".
Thammareddi Bharadwaja said that the movie becomes a honour to our traditons.Koushik said that he has been very fortunate to get the character of Aadhi Shankaracharya. Chiranjeevi has sent his message about the film and the greatness of Aadhi Shankaracharya, who has preached the importance of Adhvaitha. Famous singer S.Janaki also said her wishes to the team and appreciated Koushik for his performance in the film.
JK Bharawi said that they are going to distribute 5 lakh CD's all over Andhra Pradesh for free.