New Delhi: Europe's leading automobile firm, Volkswagen, became the official partner for the fourth and fifth season of the Indian Premiere League. It is the first German car brand to become official partners in the IPL.
"We are extremely happy to commence what will certainly be a fruitful association with Volkswagen. It is appropriate that two organizations that epitomize dynamism, enterprise and excellence have joined hands," IPL Chairman, Chirayu Amin said.
Commenting on the association, Member of Board & Director, Volkswagen Passenger Cars, Volkswagen Group Sales India, Neeraj Garg said "IPL stands for the people's game in India and what better way to associate our brand which literally means 'people's car'. We look forward to a prosperous team play."
Head of Marketing & PR, Volkswagen Passenger Cars, Lutz Kothe added, "It is a great honour and huge pleasure to become part of the Indian Premier League. Being the official automotive partner will be an enormous asset as it will foster Volkswagen's bond with India". ...more
06:44 PM, Dec 23, 2010