Saas Bahu Soaps

  • T20 Magic: Saas-bahus turning to cricket in a big way September 28, 2007

    New Delhi: In a clear indication that women viewers do watch things beyond the 'saas-bahu' soaps, the India-Australia semifinal match of the Twenty20 World Cup saw a rating as high as 12.8. This is the highest rated programme across the top-3 Hindi mass channels in 2007. In fact, the...