New Delhi: The Board of Control for Cricket in India (BCCI) has raised objection to a recent television commercial released by the Subroto Roy Sahara's Sahara Group and has asked them to withdraw it.
The advertisement for the Sahara 'Q' Shop shows Indian cricketers Sachin Tendulkar holding a pot on his shoulder and performing the last rites, Virender Sehwag replacing a cradle with a hospital bed and Yuvraj Singh digging a grave.
The BCCI has intimated the Sahara Group of the objectionable content.
A shorter 30-second advertisement will run from Thursday onwards and will be viewed by the board to check if certain bits have been edited out....more
08:26 AM, Aug 23, 2012
New Delhi: Subrata Roy-promoted Sahara Group announced its foray into retail business, to supply a comprehensive range of consumer products. "The company has made an initial allocation of Rs 3,000 crore towards this business. We will invest according to the need as we go ahead," Sahara India Pariwar Chairman Subrata Roy said. The range comprising 1700 products will be distributed through direct-to-home mode. Christened Sahara Q Shop, the first phase...
03:26 PM, Aug 14, 2012