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  • Aamir Khan: My kids think 'PK' is my best film till now December 12, 2014

    Mumbai: Aamir Khan's says his three-year-old son Azad has started calling him 'PK', the title of his upcoming film. The family had a screening of the Rajkumar Hirani movie recently here and they felt it's his "best film" till date. "I have good news, my family saw the film & loved...
  • #ThrowbackThursday: How many of these TV jingles from the 90s do you remember by heart? December 11, 2014

    How many of us remember Shimona Rashi showing off her bizarre dance moves on the cricket field, in one of the Cadbury ads? Those born in the 90s will easily be able to relate to the ads mentioned below. We grew up humming these wonderful TV jingles and were the...
  • Beware! Some Facebook ads selling fake luxury items November 15, 2014

    New York: A new study has found that some advertisements promoting fashion and luxury items on Facebook may be fake. Two cybersecurity researchers analysed over a 1,000 Facebook ads and found that nearly a quarter of those goods are counterfeit items, Mashable reported. The duo focused on the 180 fashion and luxury...
  • Yahoo buys video ad service BrightRoll for $640 million November 12, 2014

    San Francisco: Yahoo will pay about $640 million for automated advertising service BrightRoll, beefing up its ability to sell video ads in real-time to marketers. The acquisition sustains Chief Executive Officer Marissa Mayer's acquisition spree and sharpens the company's focus on video ads, which it hopes can offset declining Internet ad...
  • Yahoo in talks to buy ad service BrightRoll: Report October 22, 2014

    Bangalore: Online search and advertising company Yahoo is in talks to buy digital video advertising service provider BrightRoll for around $700 million, tech blog TechCrunch reported. Term sheets have been signed and the price, if the deal is completed, looks likely to be in the region of $700 million-$725 million, the...
  • Photos: Pond's shampoo, Vaseline hair tonic, drive-in banks: 60 vintage Indian advertisements you may not have seen before October 14, 2014

    When televisions weren't as popular in India, the only way to advertise was through print and radio. If you were born in the era when Gold Spot and Campa Cola were the most popular soft drinks, you may have seen a few of these advertisements in newspapers. But did you...
  • 'The biggest strength of a stammering comedian is....suspense': Brave new coffee ad that is both hilarious and emotional, successfully brings out the daily struggles of those who stammer September 12, 2014

    I always thought I needed a better nose. Jokes about the barren, flat expanse that stretched from my forehead to my upper lip did not help my obsession. Growing up, I thought a good, Grecian nose is more than a gift, it's an investment. You could age badly with lumpy...
  • Photos: Finally, a brilliant antilittering campaign that uses trash to spell out rude words to shame those who litter August 27, 2014

    Toronto's Livegreen organization has come up with a series of brilliant ads that tell litterers exactly what it thinks of them, arranging trash to spell out rude words. Finally an antilittering campaign that's just plain brilliant. ...
  • Twitter unveils video advertising August 13, 2014

    San Francisco: Twitter on Tuesday unveiled a new advertising program that delivers "promoted videos" to the tweet stream of users of the popular messaging platform. The new program adds to the source of advertising revenue for Twitter, which has struggled to convince investors it is on a path to profitability. "By using...
  • Malware sneaks into online ads: Researchers August 6, 2014

    Washington: Hackers are increasingly slipping malicious software into online advertising, creating risks for the Internet economic model, security researchers said Tuesday. A report presented at the Black Hat security conference said "malvertising" has become increasingly prevalent and difficult for users to detect. "Malvertising victims are infected with malware in the course of...
  • A woman who is her husband's boss at work but still cooks for him at home? New telecom ad stirs up Twitter outrage and wit July 28, 2014

    A new advertisement for the telecommunication company Airtel has got many users on Twitter with their knickers in a bunch, debating whether the campaign enforces stereotypes, breaks established family roles, is a modern twist to same old misogynist propaganda or just neo feminism riding on compromise. A woman is shown...
  • Microsoft to overtake Yahoo for the first time in ad revenues: Survey July 16, 2014

    New York: Microsoft is expected to overtake Yahoo for the first time in digital advertising revenues, a research firm said today. The survey by eMarketer represents a setback for Yahoo's effort to return to its glory days as an Internet pioneer. The report said Google will extend its domination of...
  • Watch: This superb vocal tribute to classic Indian ads will have you fondly missing your Vicks, Amul and Nirma days July 11, 2014

    'Rahogay tum fit and fine, jeeyogay past 99...doodh, doodh, doodh, doodh...' remember that Amul campaign advertising their milk? The comedians at All India Bakchod collaborated with Voctronica to pay tribute to the era of advertising that defined our childhood. Can you guess the names of all the products featured? ...
  • In a new ad Apple presents the iPhone 5S as the ultimate parenting gadget June 30, 2014

    Becoming a parent is one of the most exhilarating and overwhelming experiences in a person's life and modern day gadgets aim to further enhance the experience. In its latest television advertisement, Apple presents the iPhone 5S as a credible parenting tool. The video showcases the different ways in which parents...
  • Remember Phantom's sweet 'cigarettes' that you pretended to smoke? This video captures our lost childhood memories June 17, 2014

    Sitting on a pile of plastic chairs, stealing mangoes, tying answer sheets with a single thread and placing your homework copybook below others in the fear that your name will be called out first you've done all these things in school growing up. An Indian beverage company gets our...
  • Facebook's Instagram to expand ads beyond US June 10, 2014

    San Francisco: Instagram, the mobile photo service owned by Facebook Inc, is expanding its nascent advertising business beyond the United States and will begin showing ads to users in Britain, Canada and Australia, the company said on Monday. The ads will start to appear on versions of the service in the...
  • Sunny Leone 'not mad' at Ranveer Singh, finds his Durex ad hot May 30, 2014

    New Delhi: Ranveer Singh has found a new admirer, courtesy his recent Durex commercial. Actress Sunny Leone, who is currently busy with her upcoming film 'Tina and Lolo', was reportedly infuriated by Ranveer's claims that he is the first actor to endorse safe sex. Refuting rumours about being upset by...
  • 'Waste less time reading billboards': This brilliant Mumbai Traffic Police hoarding promotes use of public transport May 26, 2014

    There's no one who has escaped Mumbai's infamous traffic jams. You can honk and nag, but once you're caught in a traffic jam, all you can do it wait for it to clear and stare at random billboards. An interesting hoarding was put up by the Mumbai Traffic Police in...
  • Google to put advertisements on refrigerators, car dashboards, watches? May 23, 2014

    Washington: You may soon see advertisements on your refrigerators, car dashboards, thermostats, glasses and even watches courtesy Google. According to a letter filed with the Securities and Exchange Commission (SEC) in December and disclosed on Tuesday, the search giant may serve ads on a different set of "mobile" devices, including...
  • Facebook to expand video ads to seven countries outside US May 21, 2014

    San Francisco: Facebook Inc is expanding its new video advertising service, allowing marketers to show the televisionlike spots to users of the social network in Britain, Brazil and five other countries, the company told Reuters. The move marks a significant ramping up of one of Facebook's most closely watched new advertising...
  • Difference between 'stree' and 'istree', 'patni' and 'chutney: Ads by kitchen appliance maker want to shatter gender stereotypes May 19, 2014

    A series of brilliant but short ads by a kitchen appliance maker are almost lost in the deluge of genderbiased product placement on mainstream media. But Havells seems to be doing something right. Social media is abuzz with discussions about the Havells ads that ask users to 'respect women.' Several situations...
  • Google to stop scanning student emails for ad ideas May 1, 2014

    San Francisco: Google will stop looking for advertising ideas in the emails of students using a suite of the Internet company's free products tailored for schools. The changes announced Wednesday affect Google's "Apps for Education" service that has been offered to schools for the past seven years. Among other things, Google says...
  • Google adds new ad feature to extend reach into mobile apps April 24, 2014

    San Francisco: Google will allow marketers to run online ads that send consumers to a page directly inside a mobile app, furthering the Internet company's effort to extend its multibillion-dollar advertising business to smartphones. The new advertising feature helps Google bridge the gap between the traditional public Web pages that have...
  • Ranveer Singh appears in a condom ad, urges people to use the 'Rex' April 23, 2014

    New Delhi: Actor Ranveer Singh, who has done bold scenes in movies like 'Goliyon Ki Rasleela Ram-Leela' and 'Band Baaja Baaraat', is now asking people to try Rex - a unique dance move - and urges the youth to "talk more openly about safe sex by normalising the conversation". Ranveer, who...
  • 'Fevicol Crazy Chairs': This brilliant Fevicol ad just nails the Lok Sabha election politics and philosophy of the 'kursi' April 16, 2014

    A sharp new ad of Fevicol describes quite aptly the politics surrounding seats in the run up to the 2014 Lok Sabha elections. The ad shows two employees of a furniture shop discussing the fate of cleverly shaped chairs, cut into symbols of the two main political parties. "Kursi mein...
  • Facebook to soon show bigger ads in the right-hand column April 10, 2014

    San Francisco: Facebook Inc said on Wednesday it is switching to fewer but bigger ads on the right-hand column of the desktop PC version of its website because users respond more frequently to them. The new right-hand display ads will be the same proportions as the so-called News Feed ads, which...
  • Facebook eating into Google's mobile ad market share: Report March 24, 2014

    New York: Social networking giant Facebook's global mobile ad market share, which stood at a little over $3 billion in 2013, is witnessing a continuous growth and is expected to eat into tech major Google's share, research firm eMarketer has said in a report. Facebook and Google together accounted for...
  • Had enough of the viral 'First Kiss' ad? This hilarious parody 'First Sniff' starring dogs is just as good! March 14, 2014

    You've seen the viral 'First Kiss' video. A clothes line broke millions of hearts worldwide when it announced that the emotional video showing complete strangers kissing for the first time is a planned advertisement for its upcoming collection. Never mind. Here's something to help you cope with the sadness. Another...
  • Facebook rolls out video ads, will review video spots for creative quality March 14, 2014

    San Francisco: Facebook will allow more marketers to run video advertisements on its website, provided the world's No.1 social network deem them to be of high-enough quality. Facebook and social media rivals like Twitter are increasingly trying to grab a slice of lucrative TV-marketing budgets as they try to sustain rapid...