Friday Release: Rivaaz, when prostitution is a tradition
'Rivaaz' is the story of Bela who belongs to a community in central-western India, which will celebrate her becoming eighteen years of age by selling her off to a wealthy businessman or a local politician.
The film stars Alok Nath, Deepti Naval, Manoj Biddvai, Manoj Verma, Meghna Naidu, Mushtaq Khan, Rajendra Gupta, Reema Lagoo, Ritisha Vijayvargya, Saadhika Randhawa, Sayaji Shinde, Upendra Limaye, Vijay Raaz and Yashpal Sharma.
The film is produced by Ashok Kumar Nanda and Vidya D Kamat and Deeksha Screen Entertainment, Laural Entertainment.
The story revolves around a village girl who will be 'given' off for a hefty sum to a local businessman in return for her virginity.
Set in an iron code, Rivaaz looks at community customs that condone prostitution.
Bela's father has waited impatiently for 18 years to earn a good amount of money off her body. This is a dilemma for the young girl who meets and falls for an outsider.
Rivaaz, despite its dark subject, is a film of hope and has the tag line 'trapped in tradition'.
It points an accusatory finger at community heads, the privileged protectors of this heinous ritual of centuries.
The tradition of selling off a girl's virginity on her 18th birthday does not end there. After that day she will keep on earning as much as her flesh fetches; her parents and siblings living off that income.
Only after people stop coming to her, she will get married to some middle aged man of the community.
The system which started as a community tradition now operating as a profit-making trade within the knowledge of the lawmakers.
The family is portrayed by mother Deepti Naval and daughters Ritisha Vijayvargiya, Meghna Naidu and Sadhika Randhawa.
NRI director Ashok Nanda has selected a new cast to bring to focus an issue that is rampant in rural India.
The pimps are none other than their own fathers and brothers.
Hariharan, Kavita Krishnamurthy, Sonu Nigam, Shaan, Sandeep Jain, Sanketika and Arpita Mukherjee have sung the numbers for the film.