'Chennai Express' promoters eye biggest ever release for a Hindi film

Somen Mishra,Mihir Trivedi, CNN-IBN | Aug 07, 2013 at 07:44pm

The makers of Shah Rukh Khan's latest release 'Chennai Express' are trying every possible strategy to make it the biggest SRK release ever. Shah Rukh Khan is everywhere - from Jalandhar to London, from small screen to the stage. Chennai Express is going to have the widest ever release for a Hindi film. It's releasing across 3500 screens in India and 700 plus screens outside the country - a record of sorts.