Colours and Crest

Real Madrid's traditional home colours are all white, although it initially adopted a blue oblique stripe on the shirt (the design was kept in the club crest); but unlike today, dark blue socks were worn. The striped shirt was replaced by an all-white version, modeled after the shirt worn by Corinthian F.C., in 1902. In the same year, the blue socks were replaced by black ones. By the early 1940s the manager changed the kit again by adding buttons to the shirt and the club's crest on the left breast (which have remained ever since). On 23 November 1947, in a game against Atletico Madrid at the Metropolitano Stadium, Real Madrid became the first Spanish team to wear numbered shirts.

Real's traditional away colours are all black or all purple. The club's kit is currently manufactured by Adidas whose contract extends from 1998. Real Madrid's first shirt sponsor, Zanussi, agreed for the 1982-83, 1983-84 and 1984-85 seasons. Following that, the club was sponsored by Parmalat and Otaysa before a long-term deal was signed with Teka in 1992. In 2001, Real Madrid ended their contract with Teka and for one season used the Realmadrid.com logo to promote the club's website. Then, in 2002, a deal was signed with Siemens Mobile and in 2006, the BenQ Siemens logo appeared on the club's shirt. Real Madrid's current shirt sponsor is bwin.com following the economic problems of BenQ Siemens.

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